The real winner of the Internet's biggest boxing match: Ethan Payne
On November 9th internet juggernauts KSI and Logan Paul fought in six round boxing match in which one point difference made KSI, real name Olajide Olatunji, victorious. Along with an unpredicted result, as both fighters anticipated knockouts, what was also surprising was the way mainstream media embraced the online world. Mainstream media seems to be embracing online content more in terms of entertainment as American late night TV shows have are often on YouTube's trending page. However, the relationship between the social media and mainstream worlds isn't as strong in regards to sport. KSI standing victorious after beating Logan Paul on November 9th. But for #KSIvsLoganPaul2 many mainstream outlets wanted to be a part of it. One of the main platforms that did this was Sky Sports Boxing. Not only was the fight made available on box office but also the London press conference was live streamed and was followed by many interviews from British social media star...